We're Hiring
Experienced Media Buyer
Social Funnel runs paid acquisition for high-ticket businesses across Kenya and Africa. We're looking for a media buyer who treats ad spend like it's their own money, someone who can take a client's budget and turn it into a predictable pipeline of booked calls and closed deals.
Nairobi, Kenya (remote-friendly) Full-time Applications reviewed on a rolling basis
What you'll do
- Plan, launch, and optimize paid campaigns across Meta, Google, and TikTok for high-ticket client accounts
- Own budget allocation and bidding strategy to hit target CPL/CPA across multiple live accounts
- Build and iterate on audience, creative, and offer tests, kill what doesn’t work, scale what does
- Report on performance weekly with clear, honest numbers, not vanity metrics
- Work closely with the creative and sales teams to make sure ad spend is actually converting to booked calls and closed deals
- Stay ahead of platform changes (iOS updates, algorithm shifts, new ad formats) and adapt accounts accordingly
What we're looking for
- Minimum 2 years hands-on media buying experience with real budgets, not just internal/agency training accounts
- Proven track record running Meta Ads; Google Ads and/or TikTok Ads experience is a strong plus
- Comfortable reading a P&L and understanding how ad spend ties to client revenue, not just CTR and reach
- Sharp with numbers, you naturally think in CPL, CAC, ROAS, and payback period
- Based in or able to work Kenya/East Africa hours
- Portfolio or case studies showing campaigns you’ve personally managed and the results they drove
Apply for this role
Tell us about your experience and attach your resume. If you have case studies or a creative portfolio, attach that too.